- ‘Pantone Air Fresh’ - Functional Eco-friendly Paint with Air-purifying effect

On 30th of March 2018, NOROO Paint Co., Ltd. has launched the Eco friendly product, ‘Pantone Air Fresh Paint’ which has the air purification function when it is applied on the wall surface.

NOROO Paint’s ‘Pantone Air Fresh’ is a paint that has the function of cleansing indoor air by absorbing formaldehyde, environmental hormones, harmful substances, etc., which are contained in the air and cause sick house syndrome.

Pantone Air Fresh is made by a special NANO PORE SIZE structure with Van der Waals force.

In addition to physical adsorption, it is chemically bonded with harmful components, attracting formaldehyde from the air, and has excellent dust collection function as well.

This air purification functional paint is new innovation that is very effective in improving the indoor air quality by converting it into a component that does not affect human body.

NOROO Paint’s ‘Pantone Air Fresh’ paint has been tested by Korea Institute of Construction & Environment, and the results show that its adsorption rate was 11 times higher than that of normal water-based paint. With the certification of environmentally friendly mark and antimicrobial mark, The Company obtained the performance evaluation standard of adsorption building material, which is one of the recommended standard of construction of health-friendly housing in Korea.

Normally, it was only available in monotone color, however with new technology, now the company can create more than 1,500+ Pantone colors available.

NOROO Paint stated: “Recently, due to indoor sick house syndrome caused by harmful ingredient, consumers’ need for a pleasant environment keeps on rising”,

More comments were added “As more and more customers are interested in health and environment-related functional products, we are developing products to meet the customer insights” Now, when the awareness of the indoor environment safety is increasing, it is expected that our new product will be actively utilized in public places, such as schools, hospitals, academies and kid’s cafés to create a space with pleasant and safe indoor environment.